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How do you promote your ILLiad services?
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How do you promote your ILLiad services?
3:47 PM EDT 10/30/09
How do you promote your ILLiad services?

I ran across a resource at OCLC the other day with posters, bookmarks, and even web button images that are available for download to any ILLiad site http://www.oclc.org/illiad/promote/default.htm and I thought how helpful it would be if we had more examples of ILLiad (or resource sharing in general) promotion/advertising materials to share with each other and especially with new licensees looking to make new ILLiad implementations a success.

So I have a few questions for you:
• How did you promote your ILLiad services when you went live?
• How do you promote your ILLiad services now?
• Do you have any examples of materials that you could share? Bookmark images, web ads or buttons, class/program descriptions, posters?
• How important is it for you to increase awareness of your services?
• Are there any library promotion or other marketing web sites or resources that you use to help in your promotional activities?